Theory of Human (Mobile) Motivation: SXSW 2012 slides and audio

Here are the slides from my SXSW Interactive talk this year. They’re about how to prioritize and manage improvements to web sites that help the mobile user experience.

As we all know, there isn’t a “mobile web” — it’s all one web. But there are ways to improve experiencing the web on smaller devices.

Most importantly, we should worry less and less about trying to become “mobile experts”. Because here again, a “mobile expert” is somewhat of a false construct. Yet we all need to embrace mobile if we work on the web. My approach (covered in both this presentation and my related book) helps you define and set your own priorities for mobilizing web sites.

Download slides (PDF)

Listen at sxsw.com

One thought on “Theory of Human (Mobile) Motivation: SXSW 2012 slides and audio

  1. Pingback: Separate Mobile Website Vs. Responsive Website // Presidential Smackdown Edition » 7D Interactive : Innovative Web Development & SEO in Maryland

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s